The name is familiar. Sam Walton has part of his name across a business - Wal-Mart - that has come to define the economic environment in the United States since 1954.
The strategies Sam suggests in his autobiography are critical points that can, and should, be incorporated into your business plan, which is where Fluidity can help.
Sam's top 10 tips to help any business owner:
1) Commit to your business. Your passion needs to shine through and spread. It's a basic element of your business plan.
2) Share your profits with all your associates. Treat them as partners.
3) Motivate your partners. Think of new ways every day to help them stay motivated. Your approach to marketing is a vital step in serving your customers.
4) Communicate everything you can to your partners. Information is power. Often the competitor you dread the most comes from within.
5) Appreciate everything your associates do for your business. They are the front line for interacting with your customers. Even though they appreciate their paycheck, a pat on the back goes further than a kick in the pants. That's our view.
6) Celebrate your successes. Have fun. Show some enthusiasm. If you reach a milestone in your plan or marketing endeavors, celebrate!
7) Listen to everyone in your company. It's more than hearing, it's understanding.
8) Exceed your customer's expectations. They expect excellence, so go beyond.
9) Control your expenses better than your competition. Do you know who your competition is, or how they're doing? If you follow suit and their ship is sinking, where will you be?
10) Swim upstream. Find your niche by trying a different direction than everyone else is going. The flow of business may be headed into a cesspool.
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